Wednesday 21 June 2017

Apple Centers Health Data Strategy on iPhone

Apple quietly has been strategizing to expand its growing healthcare business to include the management of digital health records, with the iPhone operating as a central data hub, CNBC reported last week.
Apple has been in talks with numerous health industry groups that are involved in setting standards for the storage and sharing of electronic medical records, in a way that would help consumers gain more control over their private medical information, according to the network.
The plan appears to be a natural extension of Apple's recent health industry strategy, which includes its Research Kit, CareKit and HealthKit -- platforms that allow developers to create apps that help patients, hospitals and researchers find new ways to collect, manage and deliver health data efficiently and directly.
"This has been an interest point as part of Apple's strategy in the healthcare vertical for some time," said Daniel Ruppar, digital health global program director at Frost & Sullivan.
Apple last year acquired Gliimpse, a medical records startup that helped collect data from different platforms and organized the information for patients.
Thus far, Apple's efforts largely have focused on fitness information, but in recent years it has moved into more focused healthcare delivery. For example, the company recently began work on developing sensors that could help diabetic patients manage blood glucose levels.
"They've shown on a number of fronts they've been tackling health and well being," said Ian Fogg, senior director, mobile and telecoms at IHS Markit.

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